With 2014 under our belt, we’re excited to continue our momentum in the new year as we look to enhance shopper experience and engage consumers in new ways.
Looking back on 2014
We have grown a lot over the past year, earning our agency a spot on several lists including Baltimore Business Journal’s Fastest-Growing Private Companies. Harvey was also honored to be named a winner of SmartCEO’s Baltimore Future 50.
Our portfolio grew as well. We’re so grateful to win six out of seven new business pitches for brands such as Manischewitz and Advance. We’re excited to work on these new digital projects that will engage consumers based on the way they’re interacting with products.
As our founder Kathy shared in the November 2014 issue of Baltimore SmartCEO, corporate social responsibility is important to us. Last year we were fortunate to do pro-bono assignments for some amazing organizations. Using our strategic brand activation lens, we created a new look for BARCS’ mobile adoption vehicle, the BFF Waggin’, and drove donations to the organization with our Giving Tuesday campaign.
Looking forward to 2015
While we were fond of 2014, we know that 2015 will be even better. We’re ready to take on the ever-changing retail environment and create seamless shopping experiences.
This year we’re launching three redesigned client websites. Stay tuned for the refreshed online presence of Glory Days Grill and Advance.
In 2015 we’re ramping up our work in one of our favorite industries — the beauty environment. We will continue to drive in-store engagement for COVERGIRL in retailers across the country, as well as explore omni-channel brand experiences. We just launched a newly redesigned website for another beauty client of ours, Bubbles, which is our first step in executing on the revamped digital content strategy we developed for the popular salon brand.
As we continue through 2015, we’re looking forward to taking on new capabilities and making a mark in our industry and the Baltimore community with brand activation.