April 23, 2015

A Strong Start to 2015

Harvey receives recognition from Target, COVERGIRL & Glory Days Grill

Harvey, a Baltimore brand activation agency, is proud to announce it has received Target Corporation’s Bull’s Eye Award for going above and beyond by delivering inspired artwork under tight deadlines, high complexity, and a myriad of feedback.

Harvey successfully designed and delivered over 60 unique in-store graphics for long-standing client COVERGIRL three months ahead of schedule at the request of the Target team. In addition to this request Harvey was also tasked with delivering creative for an innovative new test wall within the same expedited timeline. Ultimately, Harvey’s high-level design, creative and rapid response helped Target receive distinction among mass retailers as, “the best First Moment of Truth (FMOT) in North America and first to market in the cosmetics category” for Fall 2015!

Harvey was last recognized with this award in Fall 2013, bringing the total number of Bull’s Eye Awards to three (3). Harvey would like to thank the entire Target staff, COVERGIRL and creative team involved in this work . Lauren Schweitzer, account executive, stated, “It truly was an entire agency effort and we’re excited about continuing to grow and elevate our partnership into Spring 2016 and beyond.”


 

Harvey was recognized as a Glory Days Grill (GDG) Vendor of the Year for 2014 for achieving excellence in business partnership. Since 2012, Harvey has held responsibility for the restaurant chain’s branding, design and ongoing creative work. Charissa Costa, Director of Marketing for Glory Days Grill, stated, “We are thrilled that Harvey has been selected to enjoy this honor!”

Glory Days Grill also recently expanded their relationship with Harvey by awarding the agency its web business and full redesign after a competitive process. Harvey is eager to bring a renewed Glory Days Grill’s brand presence to the web and continuing to promote Glory Days Grill as an industry leader in both food quality and experience as we move into 2015.

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Harvey is a brand activation agency that specializes in the creation of in-store and interactive user experiences. Founded in 1986, Harvey has evolved from one of the first retail-centric agencies in the U.S. into a strong activation partner for some of America’s top brands. Follow on Twitter @harvey_agency.