Archives: July 2013

strategy graphic

July 10, 2013

Execution is the New Strategy

We might know everything there is to know about how a particular target consumer behaves, what they prefer about our [+]

Two  women browsing in store

July 8, 2013

The Biology of Shopping, Part 2

Knowing who buys (women, 80% of the time) is a start. Even more valuable to a marketing campaign is knowing [+]

new addition team members

July 8, 2013

Welcoming the Team’s New Additions

We’d like to pull out our old-fashioned welcome wagon and send out a big “Hello! Glad you made it!” to [+]

Woman Shopper

July 1, 2013

The Biology of Shopping, Part 1

Who wears the shopping pants in your family? The answer: a woman. Probably your wife, possibly your girlfriend – and [+]